CJ WATSON x BLENDERS EYEWEAR // | Blenders Eyewear


by Chase Fisher February 02, 2015

San Diego, CALIFORNIA: – Blenders Eyewear, American designers and marketers of sunglasses, is proud to announce a partnership with Indiana Pacer’s Point Guard C.J. Watson. Blenders Eyewear, is built on the sensation of #FeelinGood and taking pride in following your passion. Watson joins the ‘Blenders Entourage’ as an endorser and first professional basketball player to sign to the brand. "I'm excited to be a part of the building process and to be a partner in the brand. Blenders is an exciting young company with a bright future. I'm looking forward to launch of my custom eyewear line and what the future holds."  Watson said as he prepares for this weeks slate of games. Blenders co founder, Chase Fisher added, “I have always been an NBA enthusiast and loved the game of Basketball and am extremely excited to enter this space with CJ Watson. We look forward to growing along side him and fueling his efforts on and off the court.”
Founded in 2012 by, Chase Fisher and Blake Jensen, Blenders Eyewear has been built on providing awesome products at a great price. Blenders sprung to life in 2012 largely due to their ‘Feel Good’ campaign that had an international presence. ADD Quote: Co Founder, Blake Jensen said, “Generally when we make things, we try and create stuff we personally want to rock and we think is cool. Since our demographic is similar to us, our standards for quality, purpose and excellence are pretty well aligned.”

About CJ Watson: C.J. Watson is a professional basketball player for the Indiana Pacers of the National Basketball Association (NBA). C.J.’s drive to win and talent have helped lead his past and current team to Eastern Conference Finals appearances. C.J. has appeared in over 448 NBA games for the Warriors, Bulls, Nets, and Pacers and is ranked amongst the top NBA players in steals, free-throw and 3pt percentage.  

Off the court Watson is a community activist. In 2009 C.J. developed the QuietStorm Foundationwith the intent of providing at-risk youth with services in the realms of education, sports, and leadership development. Since its inception, The Quietstorm foundation has served over 10,000 families in the cities of Las Vegas, Nevada, Brooklyn, N.Y. Chicago, IL, Oakland, CA, and Indianapolis, IN. C.J. is also a sponsor of the Junior SEEDS Program in Senegal, Ambassador to UNICEF, and the American Diabetes Association. 
About Blenders Eyewear: Blenders was born in 2012 on the Southern California Coast. Fueled by the ocean, the culture, and the shot of energy that hums through the Blenders world. Founded by Chase Fisher, an SDSU Alumni and lead designer, Blake Jensen. Blenders Eyewear is built to provide awesome products at a great price. Blender’s creates stuff that makes you feel good! Quality, lightweight, robust, and fashionable, Blenders push the envelope on style and deliver all this at a price based on the reality that shades are constantly lost and destroyed. Better yet, Blenders releases new styles constantly so customers can stay one step ahead of the curve, and always have the newest look to suit the events you love in life. Blenders has been featured in the likes of Glamour Magazine, Transworld Business, and the Today Show, highlighting both the brand story, college scholarships awarded by the company, and the distinctive product line. Now selling online (blenderseyewear.com), in Nordstrom stores nationwide and distributed in almost 20 countries, Blenders continues to rise and partner with some of the biggest and brightest names in fashion, sports and entertainment. 

Chase Fisher
Chase Fisher


Leave a comment