Prime 21
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Prime 21$79Inspired by Coach Prime’s time on the water, the Prime 21 - Black is a clean look with serious performance. ANSI-rated protection and polarized lenses cut glare and keep your vision clear, whether you’re casting lines or moving through the day. The wraparound fit stays locked in, while rubberized nose pads add comfort and grip where it counts. No extra noise. Just a pair that works every time you put it on. Gender Unisex Frame Matte Black Lens Polarized PureBlend™ Gold Mirror UV Rating 100% UV Protection Fit / Size Medum-Large Vibe Lifestyle In the Box EVA Case & Microfiber Pouch ... More Details -
PRIME 21 - Black$89"Look good, feel good, play good." COACH PRIME says it — now take it to heart by copping 'PRIME 21 - Black.' These 'Millenia DX' shades score big with a polarized PureBlend™ Lens for superior scratch resistance and a metal core for an enhanced fit and feel. But where 'PRIME 21' truly dominates is the details. Gold-tone hardware and a glossy interior contrast the matte-black frame. And in a nod to the Hall of Famer's undefeated work ethic, metallic 'PRIME' and 'WE COMING' badges grace the temples, reminding you to make today your best day. Ready to experience the 'DX' difference? Gender: Unisex Frame: Matte Black Lens Polarized PureBlend™ Smoke Mirrored UV Rating: 100% UV Protection Fit / Size: Medium - Large Vibe: Iconic In the Box: Premium Faux Leather Case, Microfiber Pouch & Sticker Pack ... More Details -
Prime 21 - Gold$69We created this style to bring everything people love about the Prime 21 – Gold into a smaller, more wearable fit. Featuring the iconic gold frame and lenses, Prime logos throughout the design, and premium Prime packaging, it delivers the same bold presence in a size built for smaller faces and all-day comfort. Finished with the “WE COMING” message on the temple tip, this pair is designed to hype you up, make a statement, and remind you to believe every time you put them on. Gender Unisex Frame Gloss Transparent Gold Lens Polarized Gold Mirrored UV Rating 100% UV Protection Fit / Size Small - Medium Vibe Iconic In the Box Premium Faux Leather Case, Microfiber Pouch ... More Details -
Go bolder with the official COACH PRIME sunglasses,'PRIME 21 - Color Block.' These iconic, special-edition 'Meister X2' shades sport the superior scratch resistance of our polarized PureBlend™ Lens and a metal core for an enhanced fit. Designed in collaboration with Deion Sanders, all the exclusive details are present — including the signature PRIME 21 logo on each temple and "IT’S PERSONAL" emblazoned on the frame’s brow. And the best part? The color-blocked blitz of black and white is accented by metallic gold in a salute to COACH PRIME and Colorado fans everywhere. Gender Unisex Frame Gloss White with Black Color Blocking Lens Polarized PureBlend™ Smoke Mirrored UV Rating 100% UV Protection Fit / Size Medium - Large Vibe Iconic In the Box Premium Faux Leather Case, Microfiber Pouch & Sticker Pack ... More Details -
PRIME 21 - Tort$89This isn’t just a frame — it’s a statement. Kingpin is a futuristic frameless shield designed in exclusive collaboration with Coach Prime, and it's here to disrupt the sidelines. That sleek silver mirror lens? Iconic. The tortoise fade? Untouchable. Every angle, every detail, engineered for bold moves and bigger moments. Lightweight, polarized, and packed with purpose, the Prime 21 - Tort brings Prime’s game-day swagger to your everyday flex. Gender Unisex Frame Gloss Tort Fade Lens Color Polarized PureBlend™ Silver Mirror UV Rating 100% UV Protection Fit / Size Medium - Large Vibe Lifestyle In the Box Premium Faux Leather Case, Microfiber Pouch, & Sticker ... More Details -
Prime 21 – Black/Pink Mod channels fearless energy and Coach Prime’s signature flair into a limited-edition drop that honors the fight against breast cancer and 100% of profits go back to Keep A Breast. With radiant rose gold accents, a polarized PureBlend™ lens, and fearless design, this pair makes a bold statement, on and off the field. Created in collaboration with Coach Prime, this release stands for more than style. It’s a tribute to resilience, powered by purpose and pride. Gender Unisex Frame Matte Black & Transparent Pink Lens Color Polarized PureBlend™ Pink Mirror UV Rating 100% UV Protection Fit / Size Medium - Large Vibe Lifestyle In the Box: Premium Faux Leather Case & Microfiber Pouch ... More Details
